Thanks to the care they lavish on every bear, Steiff bears can be expensive, but every year they create a “Cosy Year” Bear – at a special low price – to introduce new collectors and children to the joy of Steiff.

The 2021 “Cosy Year” Bear is made from super-soft chestnut-brown plush with velvet-touch paw pads. Just look at his sweet face…the twinkle in his eyes…and charming hand-stitched nose and mouth. His beautiful ivory satin bow perfectly matches the colour of the date – 2021 – embroidered on his right paw. And he’s most proud of his famous “button-in-ear” – your guarantee that he’s a genuine Steiff creation!

Totally child-safe (even for under threes), this is an ideal gift, particularly as a first Steiff bear for a little one – he’s even machine washable. Perfect as a treat for yourself or the ones you love. If giving as a gift, we’ll even send it direct to the recipient for you.

The Steiff Purity Law makes their teddy bears the safest you can buy. Click here to find out more.